Here we found a collision of two trends. On the one hand, the mass stupor consumers are thus simplifying the life of technology, literally brain atrophy as useless (think the worst problem the U.S. today - obesity). It is also beneficial to the consumer society in general - is "too smart" not being in advertising, realize that things and resources can be used several times and even saving, and many other ways undermine the economy of the total and continuous shopping experience. And on the other - All this technocratic realm someone should create. Otherwise, new and more cool technology, not only will not need anyone (all the baser needs are already met, and others, and will not), but can not be created, even if required. Feed brainy foreigners till saves the day, but now globalization dictates a similar trend throughout the world: expats returning, culture and business model to assimilate and not spreading over the so much of a globe. And then the world's techno-corporations face a pressing problem - computers are already smarter than most people, so that the latter did not even know how to use most of that is in their pocket or on your desk.
Further progress needs to migrate into the people themselves to improve quality of their needs, level of involvement, quality and creative impulses - in general, cultural upgrade. But this is what absolutely can not allow the economy of the consumer society and its managers. Ie either have to wallow in technological stagnation (the Middle Ages to the Internet), or something radically change in themselves - and not on orders from above or as a reaction to another had given "high" technology, as well as the urgent need for the sake of intellectual and cultural survival of civilization. Source: News of high Technology
